About Carrefour brands:
Carrefour has a number of exclusive brands under its flagship brand, that have acquired a high degree of trust and credibility among our customers. The creation of Carrefour brands is to build a suite of products that exceed our customers’ expectations in terms of quality and price. Carrefour offers complete traceability on most of its products which as the label reads are available “only at Carrefour”.
Carrefour Brands in Egypt:
Carrefour EGYPT, owned by Majid Al Futtaim Retail, invests in the development of Carrefour branded products known as Carrefour private labels, with a view to redefining its stores’ product line. With growing demand from shoppers for high quality products at affordable prices, Carrefour is constantly expanding its range of Carrefour private label products that are comparable in quality with leading brands in the market and at competitive prices. Carrefour strictly adheres to its quality policies and ensures safety of the raw materials used in the production of each product that goes on its shelves. Family packs and products, that serve the needs of the Egyptians, are prioritized by Carrefour in its private label selection.
All of Carrefour’s private labels offer:
Product quality: The quality of products under this brand is comparable with leading brands in the market.
Price advantage: Products offered under these brands are high value-for-money and can be further augmented by savings on family packs.
Safety: All products offered under Carrefour’s private labels are tested for the highest levels of safety recommended in Egypt.